Posts Tagged ‘ads’

As you can probably see, there are a couple of advertisements on this site of mine. However, the problem with most advertisements is, they don’t work for the spot they occupy.

Let me explain. There are some ads, that work for certain types of sites. For instance, the ads that work brilliantly on blogs don’t work at all on portfolio or video sites. The ads that work on the streets don’t work on the Internet and vice versa.

On television, however, it is much worse. The ads do not fit the show they’re interrupting. I don’t care about the new BMW when I’m trying to watch Grey’s Anatomy. I don’t care about the elections when I’m trying to watch Top Gear. I don’t care about what the local equivalent of Lidl has to offer when I’m trying to watch a film. I really don’t.

And usually, the advertisement doesn’t fit the bloody market it is in? I mean, seriously, I live in a northern, very cold country. I don’t need to know which drink will keep me cool during a hot summer’s day. What I need to know is which drink will keep me from fucking dying if I take out my bins in the winter (it’s bloody  cold here during the winter).

And even if the ad fits the place, the ad is of crap quality. Seriously, how hard is it for you to produce a proper, good quality, funny ad that could actually draw people to your product, and not just piss people off?

And on television, the ads are just way too fucking loud compared to the rest of it. How hard is it for you to do it properly, without blowing out my eardrums every time the advertisements start.

How fucking hard is it to produce a proper advertisement, and not one that makes people hate your product?